Hi, thanks for visiting my portfolio that focuses on UX / UI Design.

Dynamax aimed to create a powerful online presence that would strengthen its brand identity, core values, and long-term vision. By crafting a captivating narrative, we sought to connect with users, maintain relevance, and capture their attention. To drive sales, we focused on building a bold, user-centred e-commerce website and executing a strategic social media approach that leveraged both paid and organic platforms.

Mortar and Milk asked for a crafted online beauty experience that feels as personal and welcoming as a visit to our physical store. Creating a virtual haven that combines the convenience of online shopping with the personalized care you expect from a beauty expert. With a user-friendly interface and dedicated customer support, were you can shop with confidence and feel pampered from the comfort of your home.

Titanium Fireworks sought a website redesign that would better represent their position as a leading pyrotechnics provider. Their existing site failed to capture the scale and sophistication of their high-profile events. We aimed to create a customer-centric platform that showcases the creativity and diversity of their firework displays, while also providing a robust backend for easy updates and additions. This includes integrating their retail operations, currently on a separate site, to streamline the user experience.

To redesign Absolute Taste's website and streamline the user journey, making it easier for visitors to find essential information. Discussions with Absolute’s team and key clients revealed a strong focus on showcasing their team, services, and client success stories. Given budget constraints, A Block Design approach was chosen to leverage Atomic Design principles. This methodology breaks down the website into reusable components. Built independently, the components can then be used to create customizable pages, offering flexibility in layout and content.

To design a modern, customer-centric website that reflects Flo & Co.’s brand and values. The website will showcase their design passion, product quality, and services, fostering dialogue and driving free consultation requests. Engaging customer stories will create a relatable user journey. Considering budget and deadline limitations, a block design system with a style guide and Atomic Design methodology was chosen. This system allows for efficient page creation using pre-designed components (newsletters, image grids, etc.) and offers easy updates and future expansion.

Oakham Ales sought a custom e-commerce website designed to boost online sales of their core beers, seasonal offerings, and cask/keg options. Prioritising a clear, user-friendly journey, the website needed to embody the brewery’s values and rich history through its design and content.

LOF Office Furniture recognised the need to modernise their e-commerce website. This refresh would elevate their online presence, reflecting their business growth and projecting a professional, corporate image. Their top priorities were user experience (UX) with intuitive navigation to boost conversions, seamless integration with social media platforms, and a user-friendly Content Management System (CMS) empowering LOF to manage their website content independently.